The other day, I had a conversation with a former client from the recruiting world. We were discussing the most effective way to target prospective employers in this brave new job world. I debated that my BRIDGE strategy—to Become clear, Research, and Identify potential employers (your targets) Develop your contacts, Get a Game Plan, Execute and Evaluate the Game Plan—is more effective, while he debated that his strategy, which was to go through every single one of his contacts on LinkedIn and see what came up, was the one which produced results.
I was intrigued. I wondered if there are more people than my former client who think this way. In my mind, his strategy was that of a farmer: he planted many seeds in many areas of his professional network, and waited to see what grew for him. I, on the other hand, am a hunter, and I encourage my clients to utilize a “hunting” strategy when they begin the job search process.
Usually, a farmer plants more than one type of crop. He nurtures his seeds patiently, pulling weeds where necessary. Sometimes, what pops up surprises him, and sometimes it fails to grow at all.
A hunter, on the other hand, goes out into the wilderness knowing exactly what she is looking for. She stakes out her ground, carefully positioning herself in the right place to hit her target, and waits. When the moment comes, she’s there, ready to jump on the opportunity. Of course, sometimes the quarry gets away, but more often than not, the hunter comes home with what she went looking for.
So, are you a hunter or a farmer?
Don’t get me wrong, there’s validity to the farming approach in a job search. You’re nurturing relationships, growing connections. You might also be cultivating several options at one time, so that if Plan A doesn’t work out, you can fall back on Plan B, C, or D. But this approach is also time-consuming, and if you’re living on a severance package (or unemployment), time may not be on your side. That’s when it’s time to go on the hunt.
My BRIDGE strategy and job search coaching services are designed to help you identify and zero in on your target company, salary range, location, and other vital factors. Like following a track in the woods, you’ll know exactly what you’re looking for before you’re ready to aim. When you’re prepared and focused, you’re more likely to capture the opportunities that are out there waiting for you.
They say that for every $10,000 in salary you’re asking for, you should add one month to your job search. But my BRIDGE for Job Search “hunting” strategy is proven to cut job search time by 50% or more. Now that summer’s over, the hunting season is in full swing. Don’t miss out on your prize job.